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72% Funded: Any advice on exposure or traffic boost?

by Joyce_SENS8 » Mon Nov 14, 2016 6:55 am

Hi everyone!
We are lauching an Indiegogo campaign on our home security system, SENS8. https://igg.me/at/sens8-home-security/x/15145545
Image
As you may see, we have already made 72% funded but it's getting extremely slow and time is running out.
What we learn from our campaign is that backers come from targeted niche, which means people who would like to have a security system without recurring or monthly fees. Meanwhile, they do not need the system instantly so they order via a crowdfunding campaign instead of Amazon.
The problem is how can we approach such kind of pontential backers and show them our product?
Thanks in advance for any advice:)
SENS8: The Complete Home Security With No Fees https://igg.me/at/sens8-home-security/x/15145545
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by Vanessa » Mon Nov 14, 2016 10:35 am

Hi Joyce, you can use Krowdster backer directory to find targeted backers who are interested in backing a security system campaign. Approach backers the right way, take your time to build a relationship with them and present your project as best as you can.
https://www.krowdster.co/blog/6-step-lo ... ckers.html
#1 Crowdfunding Campaign Optimization, Crowd Building & Promotion App https://www.krowdster.co/
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by hyperstarter » Wed Nov 16, 2016 1:21 am

Hi Joyce,

Real-time demonstrations would help alot, trade shows and something where people could see it "hands on" would help. Local news I guess would help, but it's all about connecting and the pitch.

I worked on something similar with the overfunded Anyware system, so I could dig up my notes. Let me know if need any further advice.

Joyce_SENS8 wrote:Hi everyone!
We are lauching an Indiegogo campaign on our home security system, SENS8. https://igg.me/at/sens8-home-security/x/15145545
Image
As you may see, we have already made 72% funded but it's getting extremely slow and time is running out.
What we learn from our campaign is that backers come from targeted niche, which means people who would like to have a security system without recurring or monthly fees. Meanwhile, they do not need the system instantly so they order via a crowdfunding campaign instead of Amazon.
The problem is how can we approach such kind of pontential backers and show them our product?
Thanks in advance for any advice:)
Promote your campaign today with Hyperstarter & use our free tool to identify Kickstarter page problems & fixes: http://www.hyperstarter.com
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by ktummonds » Thu Nov 24, 2016 12:17 am

@Vanessa great link! Thanks for sharing. What would you recommend for marketing a crowdfunding company like Thrinacia?
Kyle Tummonds - Customer Advocate
https://www.thrinacia.com
Thrinacia Inc.

The CrowdFunding Infrastructure. Build, customize and operate CrowdFunding Websites, Widgets and Applications. Integrate with advanced CrowdFunding REST API's.
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by Joyce_SENS8 » Mon Nov 28, 2016 7:29 am

Vanessa wrote:Hi Joyce, you can use Krowdster backer directory to find targeted backers who are interested in backing a security system campaign. Approach backers the right way, take your time to build a relationship with them and present your project as best as you can.
https://www.krowdster.co/blog/6-step-lo ... ckers.html


Thank you Vanessa. We have been using Krowdster for weeks. Maybe we did not get it right, so no particular effect so far. Using its twitter and backer directory to find potential backers and e-mail them about our project.
Still thank you.
SENS8: The Complete Home Security With No Fees https://igg.me/at/sens8-home-security/x/15145545
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by hyperstarter » Mon Nov 28, 2016 10:00 am

You should go through the site with them. If I had a paid service and the customer didn't know what to do, I'd certainly spend time going through it with them.

On the point of backer directories, are they actually of any value? There's no rule that states if a backer has backed a similar campaign, that they'll back yours too. Also, you'll be pitching them directly - not sure if it's welcome at all which won't help your cause. :?

Joyce_SENS8 wrote:
Vanessa wrote:Hi Joyce, you can use Krowdster backer directory to find targeted backers who are interested in backing a security system campaign. Approach backers the right way, take your time to build a relationship with them and present your project as best as you can.
https://www.krowdster.co/blog/6-step-lo ... ckers.html


Thank you Vanessa. We have been using Krowdster for weeks. Maybe we did not get it right, so no particular effect so far. Using its twitter and backer directory to find potential backers and e-mail them about our project.
Still thank you.
Promote your campaign today with Hyperstarter & use our free tool to identify Kickstarter page problems & fixes: http://www.hyperstarter.com
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by chris_hdrive » Mon Dec 12, 2016 8:10 pm

124% you did it! well done :)
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by Joyce_SENS8 » Wed Jan 04, 2017 3:42 am

hyperstarter wrote:You should go through the site with them. If I had a paid service and the customer didn't know what to do, I'd certainly spend time going through it with them.

On the point of backer directories, are they actually of any value? There's no rule that states if a backer has backed a similar campaign, that they'll back yours too. Also, you'll be pitching them directly - not sure if it's welcome at all which won't help your cause. :?

Joyce_SENS8 wrote:
Vanessa wrote:Hi Joyce, you can use Krowdster backer directory to find targeted backers who are interested in backing a security system campaign. Approach backers the right way, take your time to build a relationship with them and present your project as best as you can.
https://www.krowdster.co/blog/6-step-lo ... ckers.html


Thank you Vanessa. We have been using Krowdster for weeks. Maybe we did not get it right, so no particular effect so far. Using its twitter and backer directory to find potential backers and e-mail them about our project.
Still thank you.


Sorry for replying late. The backer directories do show a list of backers and we pitched them directly as you expected.
There has been 2 contributions from the effort, which is good but not good enough. Thankfully we finally made it and wish our experience may help.
SENS8: The Complete Home Security With No Fees https://igg.me/at/sens8-home-security/x/15145545
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by hyperstarter » Wed Jan 04, 2017 1:21 pm

So what was your experience ? :) I wrote that you shouldn't use backer directories...
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by yan » Tue Jan 10, 2017 10:26 pm

Yeah. Tell us how you get the fund in time
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