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Contacting the Press

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by ksampson » Sat Sep 06, 2014 4:25 am

My Kickstarter doc is about finding solutions to the lack of diversity in Hollywood. I did a search on BuzzSumo for "diversity in Hollywood". It spit back the top hits. From their I've used some of the key phrases that popped up on facebook and twitter when I make posts. Hope that helps/clarifies.
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by AsaArt » Sat Sep 06, 2014 4:40 am

ksampson wrote:My Kickstarter doc is about finding solutions to the lack of diversity in Hollywood. I did a search on BuzzSumo for "diversity in Hollywood". It spit back the top hits. From their I've used some of the key phrases that popped up on facebook and twitter when I make posts. Hope that helps/clarifies.



Thanks ksampson for clarifying. It is very useful tip!! I am still exploring BuzzSumo as you can see!

My campaign is on the world premiere of a one man show.
Support My Insane Shakespeare on Kickstarter - http://kck.st/1lRqbr4

My Insane Shakespeare on BroadwayWorld.com - http://bit.ly/1nGvO6w
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by KFH » Fri Oct 24, 2014 9:14 pm

SomewhereOutThere wrote:What are the best ways to get a hold of the press in order to try to gain some popularity for a campaign? Is it via email? In that case, should I be emailing the editors or journalists or....?? As far as utilizing bloggers, does anyone know of any blogs that are written around concepts like motivational tools or making people smile?


Ive contacted quite a few related logs and websites. I think it is most effective when you have a more tangible product as apposed to an idea (which is what I have) they dont want to lose credibility to advertise something which potentially no happen. Blogs are very welcoming especially if they will receive product goodies but that all I have learnt so far.
Connecting designers and manufacturing to the high street and to the general public, using tea to create a social aspect to bridge the two. Support us here! >>http://kck.st/1tJWeGN
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by ponedogger » Sun Oct 26, 2014 12:07 am

Thank you for the info on BuzzSumo--this site is awesome.
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by KFH » Wed Oct 29, 2014 4:23 pm

KFH wrote:
SomewhereOutThere wrote:What are the best ways to get a hold of the press in order to try to gain some popularity for a campaign? Is it via email? In that case, should I be emailing the editors or journalists or....?? As far as utilizing bloggers, does anyone know of any blogs that are written around concepts like motivational tools or making people smile?


Ive contacted quite a few related logs and websites. I think it is most effective when you have a more tangible product as apposed to an idea (which is what I have) they dont want to lose credibility to advertise something which potentially no happen. Blogs are very welcoming especially if they will receive product goodies but that all I have learnt so far.


Well I made a PDF spread of what my project is about. To make it more exciting! It grabs their attention but as my idea was is in its earlier stages they suggested other options like advertising....:/

so it may work for you depending on your project and how it works for them.
Connecting designers and manufacturing to the high street and to the general public, using tea to create a social aspect to bridge the two. Support us here! >>http://kck.st/1tJWeGN
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by giftsandcoupons » Mon Apr 13, 2015 9:06 am

+1 for Buzzsumo too. Wondering if there's a discount for new subscribers too?
http://www.giftsandcoupons.com/submit - Get more exposure of your Kickstarter / Indiegogo Project

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by Magnetree » Fri Apr 17, 2015 3:22 pm

Buzzsumo = pure genius
Thank you!
Personalized Magnetic Children's Books - https://www.kickstarter.com/projects/11 ... rens-books
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by paulgodard » Sun Apr 19, 2015 7:45 pm

What is your best advise for contacting the media for a photographic project I intend to start campaigning on Indiegogo? I am living in Cape Town, and I definitely need to reach the world for this project, not only South Africa.
Paul Godard - Cape Town
Soul Photography
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by Mattgo » Thu Apr 23, 2015 4:53 pm

Paul, does your photo project have a news 'hook,' or a reason for readers to care about your project during your campaign? Editors of mainstream newspapers, magazines and websites often ask the question, 'why should we care about this now?' when considering whether to run with a story idea.

Is it possible to link your photographs (which are excellent, by the way -- I encourage everyone to check out Paul's website) to an environmental issue, a conference, an anniversary (region marks 10th year of X), or another topic in the news? Editors receive a lot of pitches for stories, so help them choose yours by explaining why your crowdfunding project is newsworthy.

Best of luck,

Matt
https://www.inkshares.com/projects/grimm-diagnosis
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by paulgodard » Tue Apr 28, 2015 12:56 pm

Thank you Mattgo.
UTOPIA definitely has a news hook... IMO at least. But better judge for yourself...
Here is the link to Indiegogo draft.
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