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Contacting the Press

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by SomewhereOutThere » Tue Aug 26, 2014 5:46 pm

What are the best ways to get a hold of the press in order to try to gain some popularity for a campaign? Is it via email? In that case, should I be emailing the editors or journalists or....?? As far as utilizing bloggers, does anyone know of any blogs that are written around concepts like motivational tools or making people smile?
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by MadKnittingLab » Tue Aug 26, 2014 9:18 pm

I think promoting Kickstarter campaigns and Etsy seller shops have a lot in common. I would recommend checking out their Etsy Seller's Handbook for a lot of really great articles.

Especially this one (and the related links at the bottom)

https://blog.etsy.com/en/2012/how-to-pitch-to-bloggers/
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by sbriggman » Thu Aug 28, 2014 5:37 pm

I've found email to be the best way, but you can also get their attention via social media and press releases.

Regarding finding publications, I'd look up BuzzSumo. I did a review of them on my blog. It's a free tool and you can use it to find people and publications that are writing about particular topics, filter by keywords, time, etc.
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by SomewhereOutThere » Thu Aug 28, 2014 5:52 pm

I will check that out when I am doing more of my marketing tomorrow, thanks!
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by AsaArt » Fri Sep 05, 2014 5:20 am

Which one is better InkyBee or BuzzSumo?
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by thegadgetflow » Fri Sep 05, 2014 5:35 am

AsaArt wrote:Which one is better InkyBee or BuzzSumo?


Buzzsumo by far
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by SomewhereOutThere » Fri Sep 05, 2014 2:07 pm

Buzzsumo seems full of useful information once you know how to use it. What a crazy journey we are on! I am learning so much from my first project!
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by AsaArt » Fri Sep 05, 2014 3:03 pm

Thank you, already tried, it's east to use too. Good luck with your projects, the same here.
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by ksampson » Sat Sep 06, 2014 3:00 am

SomewhereOutThere wrote:Buzzsumo seems full of useful information once you know how to use it. What a crazy journey we are on! I am learning so much from my first project!


Buzzsumo really helped me to start using key phrases in my social media campaign. I'm learning alot as I go with this too! I think I jumped into the pool with what I thought was knowledge on crowdfunding, but I'm learning to swim fast the hard way! :)
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by AsaArt » Sat Sep 06, 2014 4:09 am

ksampson wrote:
SomewhereOutThere wrote:Buzzsumo seems full of useful information once you know how to use it. What a crazy journey we are on! I am learning so much from my first project!


Buzzsumo really helped me to start using key phrases in my social media campaign. I'm learning alot as I go with this too! I think I jumped into the pool with what I thought was knowledge on crowdfunding, but I'm learning to swim fast the hard way! :)



Hi, what do you mean by saying "start using key phrases in my social media campaign"?

Thanks
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