Coolest Cooler Hits $4.3 million on Kickstarter
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    coolinvent
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by coolinvent » Mon Aug 11, 2014 2:15 am

    Just wondering how this will play out with 40,000+ pledges! Yikes, wish I had that problem. Anyway just something to follow and see how it unfolds. Lots of questions from backers....


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    Inventalator
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by Inventalator » Thu Aug 14, 2014 6:03 pm

    Unbelievable. Wonder what the margins are on the cooler with that pledge amount?
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by mboix » Fri Aug 15, 2014 10:07 pm

    This project is definitely going crazy! I already backed them! Very cool
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    nixiart
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by nixiart » Thu Sep 11, 2014 4:20 am

    Is there a kind of hysteria that happens on Kickstarter? I mean the cooler looks great and all but $13 million? I don't understand why people would continue to donate when it's obvious that more than enough money was raised. Sort of odd to me, but maybe I'm just jealous.
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    Charles
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by Charles » Thu Sep 11, 2014 2:01 pm

    nixiart wrote:Is there a kind of hysteria that happens on Kickstarter? I mean the cooler looks great and all but $13 million? I don't understand why people would continue to donate when it's obvious that more than enough money was raised. Sort of odd to me, but maybe I'm just jealous.


    It's odd to you, because you're focused upon the money. If they only needed THIS much, then why do people keep on pledging, to rise it to THAT much?

    People have different reasons that they pledge.

    For any crowdfunding project, there is a tipping point - a point at which momentum becomes self-perpetuating, and acts as an accelerant for a campaign. Momentum helps projects to reach their established funding goals, but momentum can become far more than just that. Like many things, momentum comes in various dosage amounts.

    To obtain thirteen million dollars for a crowd funding campaign requires more than just momentum. It also requires awareness. Throw a third ingredient into the mix - interest - and you have a recipe for hysteria. But, a recipe for cake isn't the cake, itself. There's the effort to consider, and the cooperation of others. Plus, the dynamics of each crowdfunding campaign varies, from campaign to campaign, which is part of why it is difficult to duplicate a given campaign's degree of extreme success.

    Multi-million dollar campaigns are more common than before, but even still, they remain a far cry from the norm. Hysteria is called hysteria for a reason. More people use Kickstarter than use other crowdfunding sites, so whatever hysteria occurs there tends to look disproportionately bigger than the hysteria surrounded projects on other crowdfunding sites. Kickstarter, itself, enjoys more and broader public awareness.
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by nixiart » Thu Sep 11, 2014 6:35 pm

    Yeah, no doubt Kickstarter is the most widely used crowdfunding site. It's definitely an interesting story and most certainly there was a lot of awareness and wisdom used to create such a successful campaign.
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by therealcary » Thu Oct 02, 2014 3:09 am

    I backed this project for a Cooler and couldn't help but notice the heckler "Al" in the comments section.. as a project creator, what a nightmare. Any thoughts on this?
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by JeffreyB » Thu Oct 02, 2014 7:37 am

    Final score: $13,3 million.

    They broke records... It's very tempting to compare one's own project to immensely succesful projects like these, almost making you feel like you're doing something wrong...
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by tristannyc » Wed Oct 15, 2014 6:48 am

    I can't even believe that but then again it is something a ton of people use! And you usually don't throw away a cooler!
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    Re: Coolest Cooler Hits $4.3 million on Kickstarter

    by LaceyBrigg » Wed Oct 15, 2014 12:12 pm

    I was an early backer and couldn't imagine this project would be so successful! Hope they get the work done, lately lots of KS are failing in delivering the promises.

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