jsmizzal14 wrote:@Sane, If you are not building a business with 60 % plus margins you are not building a business for the future. In order to scale a business you need to have margin. It is absurd that creators still think that by merely bringing a good idea to a Kickstarter or Indiegogo platform the crowd will see the project and jump behind it. If you are not factoring in bringing at least 1/3 of your funding goal before launch you are setting yourself up for failure. In order to get a product into Walmart, Costco, etc they will take more than 60 points on most items. The biggest failure entrepreneurs make is to design a terrific product and forget to set aside 30% or more for marketing. Sales is the lifeblood of any business. If you don't have buyers, you don't have a business. Watch a few episodes of Shark Tank if you don't believe me. Katherine Krug paid Funded Today 30% and still took home over 800 k on her first BetterBack campaign. If you know business, you build a product with healthy margin.
It surprises me you haven't been kicked off of this forum as you try to bully and demean every agency in the industry. First FT then Backer Camp. Why don't you post a KS dashboard of all of the money you have raised campaigns. It's one thing to tell everyone to not use an agency and to use you for marketing, but so far I have seen nothing to back up your claims that you can save clients money and get good results. Until you post a KS dashboard with stats I will continue to view you as a grumpy troll. I would suggest other users to do the same.