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Share Your Kickstarter Story (Updates, Campaign Stats, Marketing Strategies Used)

How I got my Kickstarter back on track when all seemed lost

Treat this section like a blog for your Kickstarter journey. Feel free to share project stats and lessons learned. Hold yourself accountable to new weekly goals by sharing them with us!

by EndangeredAlphabets » Mon Jul 11, 2016 5:08 pm

Our campaign stalled over the Fourth of July weekend, and we were actually able to pull ourselves back up by researching Facebook groups. Because our project (https://www.kickstarter.com/projects/14 ... t-to-write) encompasses art, linguistics, and anthropology, we were able to connect with a wide variety of groups and communities. Some of these connections have been very fruitful, some not so much, but looking for these groups was definitely a worthwhile endeavor. We would definitely recommend that anyone stuck in a campaign slump does something similar. Even when it isn't directly bringing in funds, getting the word out is always good. On top of that, getting positive feedback and encouragement can be a great psychological boost for times when money isn't flowing in.
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by Guitar.Graphics » Thu Aug 18, 2016 1:10 am

Wow...This s one of the best posts I have read on this forum so far. I am running my first campaign and I am feeling the same way you explained but can't seem to get the ball rolling. Press releases, social media, and email lists don't seem to be working but as a self-starter, I know all is not lost....The worst part about being in this "hopeless" feeling is that I noticed myself thinking "when this one is over and I start it all over, I should know a lot more" but thinking about this one as a failure 5 days into it is not a good thing to do at all. Your post has me motivated again and ready to keep working hard on getting the word out.

Thanks!

Kyle
Kickstarter Campaign: https://www.kickstarter.com/projects/tshirts/graphic-guitar-skins-and-line-of-custom-guitars
Website: http://Guitar.Graphics
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by TheCarbonComb » Sat Aug 20, 2016 8:45 pm

That's currently what I'm experiencing almost a cold spell, built up a pretty big audience, very engaged and once I launched it was a dud trying to build it back up.
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by Guitar.Graphics » Sat Aug 20, 2016 11:16 pm

I just checked your Kickstarter out and am now following it....It is a great looking product...I am having that very issue. A lot of pre-launch and what I think to be a pretty good campaign set up then nothing much happening even with people more than willing to share. If everyone I marketed to put in a buck I would be funded and now I'm going back to the drawing board on the whole campaign.

https://www.kickstarter.com/projects/tshirts/graphic-guitar-skins-and-line-of-custom-guitars
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by Tjackson » Wed Aug 24, 2016 5:01 pm

This is a great thread so many insights !
We are working with an agency out of California called Launchboom to manage our campaign and build an engaged audience.
We are still struggling to nail down our target audience as our product is a very niche market Vinyl record artwork.
That being said we are going live next month :D our pre-campaign is in the works check us out on facebook https://www.facebook.com/Skylinyl/ and join our pre-campaign http://ks.skylinyl.com/ !!!
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by Falcon » Sun Sep 04, 2016 12:37 am

No. 2 is really important. I've backed stuff in the past, and on kickstarter it shows directly on the page what you've contributed.

There is such a thing as a "kickstarter community" And if they look at your username and it says backed "0" projects guess what.. you're going to have a tough time lol.

If you're looking at this from a strictly marketing point of you, BEFORE you make a kickstarter go ahead and back things that might look interesting to you, set a small budget that you can back a few things with then go ahead and post yours.

So it will look good from the start.
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by doublesapphires » Mon Sep 19, 2016 5:48 am

That's an awesome story!!

That is our biggest fear right now. Of people not wanting to back our project and plans for the future! We will surely follow your advice!

How we even got this idea of sharing the story on Kickstarter, very simple. We have been kicked out of 3 different locations in the past 2 years due to the best phone protection we have been delivering throughout this time. Simply because, bigger names, bigger companies, after we hurt their sales (phone repair stores) they want to kick us out. We hurt their sales, we hurt their traffic. That's a no-no for these companies. So mall management steps in to save the bigger tenant with non-renewal leases, higher rents, complaints etc...

It has been an adventurous journey!! We are now sharing our project with you guys, backers, in order to take this innovative phone protection across the world. Be sure to leave your feedback on it, it means a lot to us!!! Thanks in advanced, cheers!

https://www.kickstarter.com/projects/sapphireglass/673648652?token=963b431b
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by mark » Wed Sep 21, 2016 7:05 am

Great post! Thanks for sharing!
-
We've just launched a kickstarter campaign for our luxurious, lightweight, durable, SUPER SOFT blankets perfect for indoor & outdoor usage!

https://www.kickstarter.com/projects/84 ... t-for-home
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by Quantow » Thu Sep 29, 2016 4:49 pm

Hey guys! I was curious how you guys kept from getting kicked out of forums and facebook groups when you posted an add to your kickstarter?
Thanks in advance!
smartphone controlled Hotwheels size car!
https://www.kickstarter.com/projects/qu ... ne-control
Image
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by arkitufindyou » Sat Oct 01, 2016 7:47 pm

great read!
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