We get asked a lot about how to best partner with pro athletes to promote campaigns. Here are our top 3 tips:
- Athletes like to feel like they are the first to know, so get in touch before launching your campaign, tell them it will be hot and get them excited for day 1
- Make sure you integrate an athlete quote for your press release, PR outreach
- Try and save a sample for them to create some awesome content. The campaign is always more genuine if you see the athlete using your product.
If of interest to learn more - check us out - OpenSponsorship