I have scheduled my launch for the first week of Dec and am wondering if I should really go ahead. Having mixed feelings.
Scheduling it for Jan 2017 wouldn't really make a big difference from Dec 2016, would it?
I've seen a watch campaign raise $1M during this time and also seen many watch campaigns fail.
I am trying to understand if advertising over rides/dominates date of launch?
The unique visitors/month are fairly constant through out the year with a high peak in August (extra 200K more).
Feels as though its a life/death situ!